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Acura To Debut New MDX Concept At New York International Auto Show |
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Written by http://world.honda.com/news/2006/
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Celebrating its 20th anniversary as a brand, Acura announced plans to
debut a concept version of the all-new MDX luxury sport-utility
vehicle, April 12, at the New York International Auto Show and released
an artist's rendering of the new vehicle. Scheduled to debut later this
year, the 2007 Acura MDX will be the second generation of Acura's
luxury SUV to be designed, developed and manufactured exclusively in
North America.
"The 2007 MDX will speak clearly to the advanced image of Acura and
promises to put MDX solidly at the front of the pack with a striking
new image, new technology and performance unmatched in the segment,"
said Dick Colliver, executive vice president of American Honda Motor
Co., Inc. "The designers and engineers working on this new MDX have a
tremendous passion for this product that will be evident in all aspects
of its design and performance."

The company made the announcement on the 20th anniversary of its
creation as the first Japanese luxury nameplate. "The pioneering spirit
that gave birth to Acura two decades ago is driving our continued
advancement and innovative approach to luxury," said Colliver. "Acura
is twenty years young today - stronger, faster, more nimble and more on
the cutting edge of automotive design and technology than at any time
in its 20-year history."
The company also celebrated the groundbreaking for a new
Acura-exclusive design facility - the Acura Design Center - scheduled
to open in the summer of 2007. This new facility, located at the
company's Torrance, California, headquarters will play a critical role
in the research and design of future Acura products and will serve to
ensure that Acura continues to produce distinctive designs that
communicate the advanced style, performance and character of Acura.
Launched on March 27, 1986, Acura was the world's first Japanese luxury
nameplate and the first to challenge established European and American
luxury marquees with its world-class engineering, product quality,
value and advanced powertrain technology. Its 20-year history of
innovation includes the first Japanese exotic sports car, the
highly-acclaimed Acura NSX, and numerous technology firsts including
the first automotive applications of in-dash navigation, Bluetooth(R)
phone integration and DVD-Audio surround sound. Acura was also the
first Japanese luxury automaker to develop and manufacturer its
vehicles in North America, beginning with the 1997 Acura 2.2CL coupe.
Today, nearly two-thirds of all Acura vehicles sold in America are
designed, developed and manufactured in North America.
In 2005, the Acura Division recorded its third consecutive year of
record sales, topping the two-hundred thousand mark for the first time
in the Division's history. It's class leading products include the
Acura TL sedan, America's best-selling luxury sedan in 2004; the
award-winning Acura MDX sport-utility vehicle; and the highly popular
TSX sports sedan, three-time recipient of Car and Driver magazine's
10Best honors. Its top-of-the-line RL performance luxury sedan boasts
numerous technology innovations including AcuraLink Satellite
Communication System with Real Time Traffic, Super Handling All-Wheel
Drive (SH-AWD) and the first North American application of advanced
Collision Mitigation Braking System (CMBS) technology.
In 2006, Acura will introduce two all-new models - the 2007 Acura MDX
and the completely new RDX premium entry SUV. Equipped with an
innovative new 2.3-liter turbocharged engine and Super Handling
All-Wheel Drive, the RDX combines sport-utility function with sports
sedan handling and performance. The RDX will launch this summer as a
2007 model.
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